Increase Salon Profits
Here Are Our Top TipsOur List below
hWith over 21 years of industry experience I can say these things have helped us have such a long sustainable business!
AFTER SALES PRODUCTS
You don't have to be good at sales but rather implement your products into your service. Instead of showing products at the end of the service include the application if possible in your service which also drives up the added bonus in the salon and you can charge more for it = bigger profits!
An idea would be: Lash lift Elleeplex serum. Apply a small amount on a disposable brush and explain what you are doing and why the product will help nourish the lashes. Let the client know it is important to nourish so that their lash lift lasts longer and they are formulated for lash-lifting without dropping the lift.
For a service including extras you can charge more and your client will feel the love!
Don't worry! We have lots of these ideas we will share with you in the training courses.
Rebook Clients
It may seem obvious but training your clients to re-book is one of the most imporatnt parts of your business. What can happen is clients forget, they then cannot book in and they go elsewhere. Have you heard of the saying "fake it till you make it?'" Dont let your clients feel they can book in any time. Offer them a morning or afternoon and slot them in. You will also get busy and this will become a normal thing for you to say.
Using an online system will help you do this automatically- we will also train you in this!
A Consistant Quality Service
Giving your client the same service each time will have them coming back for more! If you dont record your colours, styling or the outcome you will find that your clients could fizzle awa. We hear it all of the time! Great first treatment and then no consistancy. Communication is key here!
Create An Experience
Clients dont just book in for the service but ome in to see you and the extra things that set you apart. This includes any of our add on treatments and comforting environment we create. This is also in our training with a range of exciting ideas in the business training book.